ION
ION
Founded by passionate water sports enthusiasts, since 2005 the brand ION has constantly been developing new collections for the international kitesurfing, windsurfing, surf, SUP and wakeboard scenes. Since 2012 it has also been producing bike equipment for cycling fans. The product range includes high-quality technical wetsuits plus neoprene accessories, harnesses, bike clothing, protective gear, backpacks and lifestyle clothing. All in a unique, progressive design.
Philosophy
Over a decade ago, a group of water sports enthusiasts decided to create a new brand. The impetus for establishing ION came from their search for challenges in and on the water and a refusal to compromise on equipment. From the very beginning, the ION range grew rapidly, with a focus on supplying the international windsurfing and kitesurfing scenes with wetsuits and other neoprene products. The unique combination of high-quality products and progressive design became an indispensable part of the surfing, wakeboard and SUP scene. In late 2012, ION founded a separate bike division focused on functional and protective clothing.
Today the ION brand finds inspiration from dedicated athletes in every conceivable discipline. ION’s underlying philosophy was, and continues to be, an unwavering focus on developing products that allow people to explore nature and sense its power.
It doesn’t matter who you are! You might be a beginner, a pro, a weekend warrior or an age-old veteran. Nor does it matter which your preferred action sport is or where you go to do it. We are all in the same boat because we share a passion for a feeling known as “stoke”.
We are all: United by stoke! Why not join the ION community and rediscover your passion with brand-new ION equipment!